In conjunction with the launch of Columbia’s latest range of evolutionary fabric Omni-Freeze ZERO, we were invited to attend a one-of-a-kind indoor Triathlon session conducted by Celebrity Fitness Singapore at Downtown East.
Columbia is announcing the Omni-Freeze ICE a range of sports wear that cools you down as you sweat. Unlike typical garments, that wick the sweat away from you, the Omni-Freeze ICE puts your sweat to good use, thus it’s cooler to put it on than taking your it off entirely.
The Omni-Freeze ICE™ is fused into the revolutionary fabric and is activated by contact with the moisture from your sweat. When moisture hits the fabric’s surface, the temperature of the fabric lowers. The result is an immediate cooling sensation that’s optimal for aerobic activity in the heat.
Celebrity Fitness Singapore Downtown East hosted members of the local and regional media to a series of classes so that they could experience the benefits of wearing Columbia’s Body Layer Omni-Freeze Ice apparel while exercising.

Briefing [Photo: Celebrity Fitness SG]

Google, Facebook or Youtube as you run on the treadmills [Photo: Celebrity Fitness SG]
The first station was an intensive 20mins Peloton cycling class, similar to spinning it is done in a fitness studio, with various light and music settings to create an energized atmosphere. Leading the group in the session was Instructors Xabier. The session begin with a warm-up, steady up-tempo cadences to sprints to climbs and finally to the cool-downs.

Peloton cycling [Photo: Celebrity Fitness SG]

Peloton cycling [Photo: Celebrity Fitness SG]

Fast Fit – Battling Ropes [Photo: Celebrity Fitness SG]

DNA (aerobics) [Photo: Celebrity Fitness SG]

Chi Coconut Drink [Photo: Celebrity Fitness SG]

with Managing Director Tony Pickering
We were still not done yet as we decided to run another 5km outdoor to see if the fabric will work the same way as how we had experience in the fitness center. As it was already around late afternoon when the event ended it was a good timing and opportunity for us to start running outside, as the temperature is warm.
We were amazed at how cooling the fabric feels as soaks up the sweat and activates the cooling technology that lower the temperature of the fabric, so it feels cool to the touch, and so you stay extra comfortable in hot conditions. In another words, the more humid it is and the more you perspire, the cooler you will get.
This revolutionary fabric is perfect for anyone who embraces an active lifestyle, be it for aesthetic or health reasons. The Omni-Freeze Ice is suitable for use when cycling on the open roads, trail running on different terrains or hitting the weights in the gym.
Add some cool to your workout with the new Columbia Omni-Freeze ICE!
Notes:
- The Omni-Freeze ICE™ collection is available at all Columbia stores (MBS and Velocity @ Novena Square), selected World of Sports and World of Outdoors outlets.
- For More Info on Celebrity Fitness Singapore : http://www.celebrityfitness.com/
- More on Coconut Water Chi : http://www.chidrinks.co/
Cheers! (:
Its like you read my mind! You seem to know a lot about this, like you wrote the book
in it or something. I think that you can do with a few pics to drive the message home a little bit,
but other than that, this is fantastic blog. An excellent
read. I will definitely be back.